Plant Based Minutes is a content platform built around practical, plant-based living — whole-food recipes, daily inspiration, and the habit systems that make lasting change possible. We work with brands and individuals who share our commitment to healthier people and a lighter footprint.

Our Audience

Our readers are motivated, curious, and actively building plant-forward habits:

  • Demographics: Primarily adults aged 18–45, mix of beginners and established plant-based eaters
  • Mindset: Health-conscious, environmentally aware, time-constrained, practical over perfect
  • Interests: Whole-food cooking, meal prep, nutrition, sustainable living, budget-friendly eating
  • Intent: Actively seeking products, tools, and resources that make plant-based eating easier

By the Numbers

  • 41 published recipes and guides
  • 6 content categories: quick wins, meal prep, protein, comfort food, lifestyle, and getting started
  • Daily content focus — fresh plant-based recipes and guides published consistently
  • Growing audience — engaged subscribers receiving weekly tips
  • Video library — original short-form cooking videos covering breakfast, lunch, dinner, and meal prep

Partnership Opportunities

We work with brands whose products and values genuinely align with plant-based living. Partnership formats include:

  • Sponsored content: Long-form articles, recipe roundups, or how-to guides featuring your product in a natural, editorial context
  • Recipe development: Original plant-based recipes created for and co-branded with your brand, for use on our platform or yours
  • Social media features: Product mentions and integrations in our social content
  • Newsletter integration: Dedicated or co-featured placement in our weekly email to engaged subscribers
  • Video collaboration: Product integrations or mentions in our original cooking video series

We maintain editorial control on all sponsored content and only work with brands we believe our audience would genuinely benefit from. All partnerships are clearly labeled in accordance with FTC guidelines. See our Affiliate Disclosure & Sponsorship Policy for full details.

Get in Touch

To discuss a partnership, send us your brief at:

Plant Based Minutes — Partnerships
Email: partnerships@plantbasedminutes.com

Please include a short description of your brand, the type of partnership you have in mind, and any relevant campaign timeline. We typically respond within 3–5 business days.